THE Framer

Samsung Frame TV

A Samsung Art Store alternative, built on the world's greatest public-domain art

The Samsung Art Store is not the only way to get beautiful art onto your Frame TV, and for a lot of people it is not the best one. The Framer turns your Frame into a curated museum of public-domain masterpieces, framed and matted for your screen, with a free tier to try and a 14-day trial for the full catalogue.

What you get instead of the Art Store

A large, fully curated, all-public-domain catalogue: the actual canon, in gallery-grade museum scans, chosen by curators rather than an algorithm. No per-artwork fees, no licensing anxiety, and it works across the whole household.

How it compares

  • No per-artwork fees. Everything is public domain, so you are never nickel-and-dimed per image.
  • No lock-in on cancel. The last artwork you sent stays on your Frame; Art Mode runs on the TV itself.
  • Curated, not a firehose. We keep only the pieces that genuinely belong on a wall (see the number below).
  • It learns your taste. Favourite a few pieces and the collection bends toward what you love.
  • Real frames and mats. We composite frames and mats so a piece looks hung, not just displayed.
  • A genuine free tier. 25 curated works are always free, no subscription.

Curation is the whole point

We have put 210,000+ works through our pipeline and hung ~5,200. Fewer than 1 in 41. The rest did not belong on your wall. That winnowing is the product: you get the few that look great in a living room, without the digging.

What it costs

Simple per-household plans from a few euros a month, each starting with a 14-day free trial, and 25 works that are always free with no subscription. See the pricing page for what is in each plan.

Common questions

Is there a free alternative to the Samsung Art Store?

Yes. The art on the Frame does not have to come from the Art Store. The Framer streams public-domain masterpieces, and 25 curated works are free to send to your TV with no subscription at all. A subscription unlocks the full curated catalogue.

Do I have to pay per artwork?

No. Everything in The Framer is public domain, so there are no per-artwork fees and no licensing anxiety. One simple plan covers the whole household.

What happens to the art when I cancel?

The last piece you sent stays on your Frame, because Art Mode runs on the TV itself. There is no per-image licence that expires the moment you stop paying.

Does it work with my Samsung Frame TV?

It works with Samsung Frame TVs (2021 models and newer are best supported). The Framer talks to the TV over your own network, the same way Samsung's own app does. It is an independent product and is not affiliated with Samsung.

How is the art chosen?

Curators hand-pick the library and build every collection, and each piece is colour-matched and enhanced for your screen, then framed and matted so it looks hung, not just shown.